How We Print It
Printing Empire has invested extensively in the very latest creative, litho and digital print technology.
Lithography comes from the Greek words lithos, a limestone and graphia and was invented in Prague by Alois Senefelder around 1796. Lithography, today commonly known as Offset or Offset Lithography, it is best described as a planographic process; this is a process for printing from a smooth surface, called a plate, to a substrate, which is generally paper. This process of lithography involves the image being etched onto a flat surface , i.e. sheet of plastic or aluminium and then the image is transferred to a rubber roller and finally onto a substrate (paper). Litho printing is recognised by its perfect smooth print without any flaws.
Digital print is a print revolution causing a paradigm shift in the printing world. It bought a practical print option and the exact solution to many print customers. As opposed to the more traditional print (Litho Print), Digital print goes through a digitalising process, which assembles each image using numbers and mathematical formulas. Images are then captured on matrix of dots, generally called pixels. The image s then used to control the disposition of ink, toner or exposure to electromagnetic energy to reproduce the images.